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Looking into my crystal ball
What will the future of publishing look like? Some folks have theorized that the end of an era is upon us. There’s talk of publishing’s evolution, from a world dominated by a handful of large publishing houses to one in which smaller houses are able to compete. Much of the change is due to the Kindle and to the growing demand for ebooks.
Things were looking pretty darn good in my crystal ball. As an author, I saw opportunities opening to me, opportunities that I–as an epublished author–have been waiting, hoping for.
And then something happens, like JA Konrath signing with AmazonEncore, to make me second-guess my rosy vision for the future. Could Amazon become a powerful super-corporation, a monopoly, handling all aspects of book publishing, from concept to distribution? It seems it’s already on its way to doing just that. I’m sure this is why publishers fought so hard for control of product pricing. But they may be fighting a losing battle. As more authors go to Kindle and AmazonEncore, and the average ebook price drops, traditional publishers’ products will be priced out of the market. They’ll be forced to make painful decisions. And I’m not familiar enough with publishing to know what the potential fallout of those decisions might be, but I have a vague feeling it won’t be pretty.
I’m not going to pull a Chicken Little and start shrieking, “The sky is falling!” But I will say, it’s an interesting time to be part of the publishing world right now.Things are changing, and quickly.
So, what’s an author–who has absolutely no control over the changes taking place–supposed to do, as the world beneath her feet shifts and tips?
Stay informed. Listen closely. Make decisions carefully, based upon facts, not rumors.
A few publishing industry blogs to help you do just that:
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Joe Wikert’s Publishing 2020 Blog